LuDela is an innovative maker of next-generation “smart” candles whose motto is, “Better Light, Better Lives.” Founder Jamie Bianchini has chosen Adams Hub to incubate his startup.
Your candle-lit dinner is about to get disrupted. LuDela is committed to offering the safest, most convenient, feature-rich candlelight in history. Imagine lighting an entire room full of candles in your home with a touch of a button on your smartphone. Or having a candle that self-extinguishes if it’s knocked over or if something is sensed above the flame.
A unique IoT (Internet of things) play, the LuDela Smart Candle has caught the attention of a major catalog company Frontgate and Brookstone for a holiday launch. Other channels, including Target and QVC, are also courting LuDela to roll out a low-tech version of LuDela called the Perfect Pillar.
Jamie Bianchini recently relocated with his family from the Bay Area to Minden, Nevada, to enjoy a slower, saner pace of life.
“I grew up biking and skiing in the Sierra Nevada,” he says. In fact, the idea for LuDela was born on a bicycle trip through West Africa a decade ago, where Jamie survived a common but deadly phenomenon: a candle fire in the guest house where he was sleeping. He was stunned to learn that candle fires and toxic kerosene-lamp fumes are a major cause of death in developing countries. So LuDela was designed from the start to give back. Partnering with the charity Books for Africa, LuDela donates solar lights and books to communities in need with every LuDela candle or refill purchase.
Jamie partnered with top Silicon Valley product development firm SurfaceInk to create LuDela’s elegant, solutions. LuDela candles use patent-pending design and technology to deliver a safer, more convenient experience of the world’s most adored source of light and ambiance: fire. Now it’s time for the next step in the company’s growth.
“There is so much interest in LuDela candles and our mission as a social venture,” he says. “It’s what we dreamed of, and now we have to execute.” Currently, he’s raising funds to enable the company to finalize development and move into mass production to fulfill holiday 2017 orders from large retailers.
To scale the company, LuDela is seeking local impact investors in the Northern Nevada and Tahoe areas, “someone who wants to make the world a better place and also achieve great financial returns,” says Jamie. LuDela’s technology has already caught the attention of the press, including Tech Crunch, Gizmodo, C|net, Popular Mechanics and Thrillist.
Why did he make Adams Hub his entrepreneurial base camp?
“I needed to get out of the garage, where it was cold and the kids were running through,” he laughs. “I like the energy, and being around smart people who add value and make the process of starting and growing a company so much more enjoyable.” Whether he is in a mentor meeting or collaborating with a Hub intern on his social media campaigns, Jamie’s intense dedication to his mission is obvious.
“We’re going to shine a bright light from the Tahoe region,” he says. “I can’t wait to share what we’re up to on the 22nd at our Open House.”
LuDela will be hosting a Happy Hour/Open House in The Studio @ Adams Hub, on Wednesday, March 22 at 4:30, followed by a product demonstration and company presentation at 6 p.m. RSVP to Jamie Bianchini at firstname.lastname@example.org.